Franchising Hospitality Services

Publisher : Taylor & Francis

ISBN-13 : 1136402276

Page : 296 pages

Rating : 4.5/5 from 276 voters

'Franchising in the Hospitality Industry' provides an overview of the issues, debates and challenges associated with business franchising. In two parts, this text firstly looks at the issues from both an academic and practitioner perspective. The second part looks more closely at service sector groups in the hospitality industry, such as hotels, leisure and catering using national and international examples and illustrations. These demonstrate how the theories and debates discussed in the first part, are tackled in real life situations. Examples used are from well known companies such as McDonalds, Baskin Robbins, Burger King, Choice Hotels, Holiday Inn, Domino Pizza, Pierre Victoire amongst others.

More Books:

Franchising Hospitality Services
Language: en
Pages: 296
Authors: Conrad Lashley
Categories: Business & Economics
Type: BOOK - Published: 2007-06-07 - Publisher: Taylor & Francis

'Franchising in the Hospitality Industry' provides an overview of the issues, debates and challenges associated with business franchising. In two parts, this te
Management of Tourism and Hospitality Services
Language: en
Pages: 417
Authors: Rebecca Dei Mensah
Categories: Business & Economics
Type: BOOK - Published: 2013-09-30 - Publisher: Xlibris Corporation

What standards should tourism and hospitality practitioners adhere to? What goes into designing and delivering quality tourism and hospitality services? What ma
The SAGE Handbook of Hospitality Management
Language: en
Pages: 576
Authors: Roy C Wood
Categories: Business & Economics
Type: BOOK - Published: 2008-06-05 - Publisher: SAGE

At last, a comprehensive, systematically organized Handbook which gives a reliable and critical guide to all aspects of one of the world's leading industries: t
Plunkett's Airline, Hotel & Travel Industry Almanac 2009
Language: en
Pages: 483
Authors: Jack W. Plunkett
Categories: Business & Economics
Type: BOOK - Published: 2008-09 - Publisher: Plunkett Research, Ltd.

The travel industry has been through exceptional upheaval and change. Plunkett's Airline, Hotel & Travel Industry Almanac will be your complete guide to this fa
Strategic Management in the International Hospitality and Tourism Industry
Language: en
Pages: 350
Authors: Fevzi Okumus
Categories: Business & Economics
Type: BOOK - Published: 2010-05-14 - Publisher: Routledge

Strategic Management for Hospitality and Tourism is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others t
Empowerment: HR Strategies for Service Excellence
Language: en
Pages: 300
Authors: Conrad Lashley
Categories: Business & Economics
Type: BOOK - Published: 2012-05-16 - Publisher: Routledge

'Empowerment: HR strategies for service excellence' shows managers and students the importance of empowerment as part of human resource strategy. It provides a
Plunkett's Airline, Hotel & Travel Industry Almanac 2007
Language: en
Pages: 460
Authors: Plunkett Research, Ltd
Categories: Business & Economics
Type: BOOK - Published: 2006-09 - Publisher: Plunkett Research, Ltd.

The travel industry has been through exceptional upheaval and change. Plunkett's Airline, Hotel & Travel Industry Almanac will be your complete guide to this fa
Franchising Globally
Language: en
Pages: 253
Authors: I. Alon
Categories: Business & Economics
Type: BOOK - Published: 2010-03-31 - Publisher: Springer

Franchising Globally is first of its kind to examine franchising both from an entrepreneurial and from an international perspective. The book includes theoretic
Plunkett's Real Estate & Construction Industry Almanac 2007: Real Estate & Construction Industry Market Research, Statistics, Trends & Leading Compani
Language: en
Pages: 576
Authors: Jack W. Plunkett
Categories: Business & Economics
Type: BOOK - Published: 2007-06 - Publisher: Plunkett Research, Ltd.

This carefully-researched book covers exciting trends in residential construction, commercial construction, real estate brokerage, property management, investme
Organization Behaviour for Leisure Services
Language: en
Pages: 278
Authors: Darren Lee-Ross
Categories: Business & Economics
Type: BOOK - Published: 2012-06-14 - Publisher: Routledge

Organization Behaviour for Leisure Services provides the reader with the conceptual tools necessary for analysing organizational behaviour in the context of hos